Appdeck
FleetGotchaFernwehReps

18.4K subscribers · sent through Resend

Manage in Resend

Subscribers

18.4K12.5%

net · 30d

Open rate

40%9.8%

Click rate

4.8%2.7%

Unsub rate

0.48%

Contacts

Who's on the list, and who recently joined or left

Audience

18.4K12.5%

+2.3K

new · 30d

−236

left · 30d

  • LB

    Lena Bergström

    lena.bergstrm@hey.com

    1d ago
  • IH

    Iris Haddad

    iris.haddad@gmail.com

    9d ago
  • LB

    Lena Bergström

    lena.bergstrm@outlook.com

    11d ago
  • RL

    Rex Larsen

    rex.larsen@gmail.com

    15d ago
  • FN

    Finn Novak

    finn.novak@gmail.com

    21d ago
  • JK

    Jude Kim

    jude.kim@icloud.com

    23d ago
  • LO

    Liam Okafor

    liam.okafor@proton.me

    27d ago

Where subscribers come from

  • Referral28%
  • Landing page23%
  • In-app prompt20%
  • Import20%
  • App onboarding9%

Metrics

Deliverability across the last 30 days of sends

Deliverability · 30d

Open rate trend

86.3K sent

Delivered

99%

Opened

40%9.8%

Clicked

4.8%2.7%

Bounced

0.4%

Funnel

How broadcasts move from sent to clicked

Broadcast funnel · 30d

39.4% open
  1. Sent86,281 · 100%
  2. Delivered85,720 · 99%

    ↓ 0.7% drop-off

  3. Opened34,014 · 39%

    ↓ 60.3% drop-off

  4. Clicked4,089 · 5%

    ↓ 88.0% drop-off

Recent broadcasts

  • The feature you kept requesting is live

    Jul 14, 7:45 PM · 17.6K recipients

    48%

    2.6% clicked

  • You asked, we shipped it

    Jul 9, 7:45 PM · 16.7K recipients

    50%

    6.5% clicked

  • Behind the scenes of the last release

    Jul 4, 7:45 PM · 17.3K recipients

    44%

    7.8% clicked

  • 3 things to try this weekend

    Jun 29, 7:45 PM · 17.2K recipients

    48%

    2.9% clicked

  • A small update with a big payoff

    Jun 24, 7:45 PM · 17.5K recipients

    46%

    3.6% clicked

Flows

Lifecycle automations running against your audience

Welcome series

New subscriber

Active

4.5K

enrolled

53%

complete

  1. 1

    Welcome — what to expect

    Immediately · 4.5K sent

    51%
  2. 2

    The one feature to try first

    Day 2 · 4K sent

    42%
  3. 3

    A story from the community

    Day 5 · 3.5K sent

    37%

Onboarding nudge

Signed up, no first action

Active

3.2K

enrolled

59%

complete

  1. 1

    Finish setting up

    Day 1 · 3.2K sent

    49%
  2. 2

    Here's what you're missing

    Day 3 · 2.8K sent

    43%

Re-engagement

Inactive 21 days

Active

1.4K

enrolled

37%

complete

  1. 1

    We saved your spot

    Day 21 · 1.4K sent

    51%
  2. 2

    What's new since you left

    Day 28 · 1.1K sent

    44%

Win-back

Cancelled subscription

Paused

1.1K

enrolled

39%

complete

  1. 1

    Come back — 30% off

    Day 3 · 1.1K sent

    47%
  2. 2

    Last chance on your offer

    Day 10 · 987 sent

    38%